Billie Eilish - HIT ME HARD AND SOFT

When L'AMOUR DE MA VIE goes full on Take On Me



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This is so cinematic, expansive, diverse, playful, moving, refined, unique…

The only other album giving Cowboy Carter serious competition, for me.
I can't listen to this yet but I relistened to Happier than Ever and the way every song had a twist, an interesting production choice, something that got your attention was very reminiscent of Beyonce's albums. Not talking about vocals or melodies but strictly production choices. Can't wait to listen to the new one.
 
I think I'm more excited by the ideas behind this album than the actual output? Had I gone in completely blind I would have had a blast, but like with most movie trailers the highlights were spoiled for me ahead of time, and nothing really took my breath away (aside for Birds of a Feather which is potentially the safest song on the project). This is not to say this isn't a fantastic album, because it is, but it didn't nail the landing the promise took me on.
 
Billie and Finneas operate in a completely different lane aren’t they? This is special, the amount of detail and thought put into everything here just... it doesn’t miss the landing one.single.bit. Maybe the most daring and unique sounding mainstream release since Motomami!

Billie’s best album and that’s hugely complimentary as the previous two were also great! An AOTY would be well deserved. It’s crazy to think Billie’s only 22 years old and yet it feels like she’s lived three lifes ffff her development and growth as an artist is insane and amazing to witness.
 
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