While at first it literally seemed like an advert for Instagram (Instagram making monetary cut-backs, it would seem), and moulded into something of a
Weight Watchers 'after' ad for Jordin, the video manages to do a fair amount with quite little.
As for the song, if you can sort of get over the fact that it's a Kelly Rowland
'excelgate' in the making for .5 of a generation away, it's kind of a low-key jam! It's commanded a few listens from me.
Not necessarily a surprising record, but this could do well in restoring some relevance for her.