And the Primadonna video destroys that masquerade. I think that video is one of the saddest she has made. It can all be summed up when she is sitting in the car.For Marina, it's definitely a lot happier as a record. Yes, you have the guilt of I'm a Ruin & Weeds, the dark undertones of Blue and arguably some of the sadness of Forget but the majority of the album has an overwhelming sense of freedom + happiness. FROOT is joyful, Forget is a release from sadness, Gold is jubilant in freedom, Can't Pin Me Down is independent, Solitaire is rejoiceful despite its themes, Better Than That is cheeky and Happy doesn't need explaining. You could even argue that Immortal is somewhat positive in its description of living beyond our own mortality. Compare this to The Family Jewels, Electra Heart or even Mermaid vs Sailor + Give Me The Money, where the overwhelming feelings of bitterness/anger/guilt/regret/self-hate etc are present, or at least masquerading as something positive (Primadonna, for example).