With The Beatles releasing a new song, it does make me wonder how a new Spice Girls song would do if it was properly marketed and promoted.
”Properly promoted” is the dream cos the girls never, historically, post peak era, seem that… invested collectively (which during
Forever was understandable).
Their magic truly comes alive when they’re together. The more they share and spread that collective energy by appearing as a group on shows and in interviews, the better things would work out.
Chances are they’d do an appearance on Strictly, a segment on Jonathan Ross, and consider promotion done, save for individual or duo appearances depending how far they can be bothered to travel.