Taylor Swift - The Tortured Poets Department

oh good another opportunity for Taylor to use overwrought metaphors about soldiers and kings and queens, what is this a high school lit class
OK, I just needed to get that out of my system! Maybe this will actually be good! I’m just hoping this will be a bit more exciting and flavorful than her last few offerings and I’m not sure that’s going to happen without an extended break and new collaborators. Maybe I’m wrong!
 
I can't believe I woke up to Taylor having announced a new (!!!) album... But also, I feel vindicated that my theory that TS11 was going to be released first, before reputation and debut TV was right nn. With all the amount of time she was spending at Jack's studio, there was no way she was not trying to finish something
 
You didn't think folklore and evermore were exciting? I feel like they were kind of gamechangers in her discography, and some of the best work of her career. I get that Midnights didn't really do anything new, but it made sense as a pre-Eras Tour album she kinda made quickly with Jack.
Oh yeah, I mostly meant Midnights and the two re-records she’s put out since. Folkmore were absolute gamechangers in her discography and hopefully adopting a more literary angle to the new album will give her some more flexibility to the storytelling than Midnights allowed with its more sedate auto-biographical “sleepless nights” approach. She has plenty of personal drama to mine for this one too though for sure! I honestly feel like it all comes down to execution and I’m cautiously optimistic (or at least trying to be) that she won’t just offer more of the same old, same old.

The question is, and I feel like this is something that can happen to all successful popstars, does she feel like there’s any reason she needs to change? She’s so beloved both critically and commercially and her fanbase is bigger and louder than ever, so I’m just a teensy bit worried she’s stuck in an echo chamber of yes people that are willing to eat whatever slop she feeds them. A little struggle has never hurt anyone.

I also know there’s no reason to ever fully doubt Taylor Alison Swift, because if there’s anyone who knows how to play the popstar game, it’s her. Arguably her whole career’s been a series of creative pivots at critical points so why should this be any different? As I’ve said previously, if anything, the success she’s had with her more lower-case pop offerings should just embolden her to take some risks - her audience will clearly follow her regardless.
 
Oh yeah, I mostly meant Midnights and the two re-records she’s put out since. Folkmore were absolute gamechangers in her discography and hopefully adopting a more literary angle to the new album will give her some more flexibility to the storytelling than Midnights allowed with its more sedate auto-biographical “sleepless nights” approach. She has plenty of personal drama to mine for this one too though for sure! I honestly feel like it all comes down to execution and I’m cautiously optimistic (or at least trying to be) that she won’t just offer more of the same old, same old.

The question is, and I feel like this is something that can happen to all successful popstars, does she feel like there’s any reason she needs to change? She’s so beloved both critically and commercially and her fanbase is bigger and louder than ever, so I’m just a teensy bit worried she’s stuck in an echo chamber of yes people that are willing to eat whatever slop she feeds them. A little struggle has never hurt anyone.

I also know there’s no reason to ever fully doubt Taylor Alison Swift, because if there’s anyone who knows how to play the popstar game, it’s her. Arguably her whole career’s been a series of creative pivots at critical points so why should this be any different? As I’ve said previously, if anything, the success she’s had with her more lower-case pop offerings should just embolden her to take some risks - her audience will clearly follow her regardless.

Yeah I feel you. I feel like she's generally tried to have a good pulse of how her albums are being perceived as a whole, and she tries to course correct when she feels the need to. She's often taken the public's opinion as a cue for where to go next, for better or worse. folklore and evermore were obviously born more out of an unprecedented year, but I'm hoping she sees how well those were received in comparison to her previous albums, how those were huge turning points for her career, and takes notes.

I do have faith though, because she's never released an actual dud of an album in my opinion (singles yes, but she knows how to play her strengths and makes sure to always show them in some capacity on her albums). She's smart and incredibly ambitious, and I'd like to think that she knows that people like her trying new things.
 
Five new albums under the new contract in five years, she’s making a point.

Where her artistry is… I don’t know that it’s her primary driver these days.
 

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